
REF: EB/NL/37/22-23 DATE: 26th September 2022
Career in Journalism & Mass Communication
We all are connected through a web of different means of communication. Whether it’s the latest scores of football matches or news on natural calamities, we get to know about them, thanks to the technology and the mass media.
Mass communication (or communications) can be defined as the process of creating, sending, receiving, and analyzing messages to large audiences via verbal and written media. It is an expansive field that considers not only how and why a message is created, but also the medium through which it is sent. These mediums are wide-ranging, and include print, digital media and the Internet, social media, radio, and television.

If mass communication is the activity of dispersing news, journalism is concerned with collection and dissemination of news through the print media as well as the electronic media. This involves various areas of works like reporting, writing, editing, photographing, broadcasting or cable casting news items. Journalism includes investigating, analyzing and reporting local as well as world events, trends, current affairs, and so on.

Bachelor’s degree programs in mass communication generally feature core courses on topics such as mass communication theory and history, mass media writing, editing and publishing for mass audiences, and media law and ethics, as well as electives in specific areas of mass communication, such as writing and research for journalists, public relations writing, digital advertising, video production, television broadcasting, and documentary production.
A degree in mass communication can lead to a diverse selection of career opportunities, in fields such as advertising and marketing, journalism, healthcare, public relations, social and digital media, nonprofit, consulting, financial services, government, and more. Graduates of mass communication programs might pursue employment with public relations agencies, marketing and advertising firms, newspapers and digital publishers, community and non-profit organizations, healthcare agencies and hospitals, or television and radio stations.
To study Mass Communication & Journalism, find below links to some affordable and reputable Universities in Africa.
https://www.mastersportal.com/study-options/271565106/journalism-south-africa.html
https://www.studentcareerguide.net/2022/02/journalism-colleges-in-tanzania.html
https://ugcolleges.com/list-of-top-journalism-schools-in-uganda/
https://victormatara.com/list-of-universities-offering-mass-communication-in-kenya-2018/
https://www.topuniversities.com/universities/egypt/journalism?country=[EG]&subjects=[3314]
Secretariat
Africa Federation Education Board